CLP’s reach and readership delivers results!

Decision makers are looking for solutions to increase efficiencies and improve patient care: The best possible time to reach them with your advertising message.

%

New products and technologies

%

Opinions of laboratory leaders

%

Contacts supplier

%

Product advertisements

CLP readers take action

96% of CLP’s readers take some kind of action after viewing an advertisement, including:

%

Purchased, recommended, or requested sales visit

%

Visited the advertiser's website

%

Discussed the advertiser or product with a colleague

%

Requested additional information from the advertiser

Captured User Signatures by Platform

Website Audience

*Average Audience Data from 2019 Statistics

Monthly Pages Views

Monthly User Sessions

Monthly Unique Visitors

Audience by Title/Function

Title/Function
Lab Dir/Administrator/Mgr 14,907
Pathologist/Physician 10,083
Chief/Lab Technologist 7,233
HIS/LIS Director/Manager 578
Section Supervisor/Manager 5,475
Hospital Admin/CEO/CFO/COO 2,764
Purchasing Director/Manager 1,599
Others 542
Total 43,181