CLP’s reach and readership delivers results!

Decision makers are looking for solutions to increase efficiencies and improve patient care: The best possible time to reach them with your advertising message.


New products and technologies


Opinions of laboratory leaders


Contacts supplier


Product advertisements

CLP readers take action

96% of CLP’s readers take some kind of action after viewing an advertisement, including:


Purchased, recommended, or requested sales visit


Visited the advertiser's website


Discussed the advertiser or product with a colleague


Requested additional information from the advertiser

Captured User Signatures by Platform

Website Audience

*Average Audience Data from 2020 Statistics

Monthly Pages Views

Monthly User Sessions

Monthly Unique Visitors

Audience by Title/Function

Chief/Lab Technologist 8,797
HIS/LIS Director/Manager 625
Hospital Admin/CEO/CFO/COO 3,087
Lab Dir/Administrator/Mgr 17,575
Others Allied to the Field (please specify) 828
Pathologist/Physician 10,200
Purchasing Director/Manager 1,598
Section Supervisor/Manager 5,861